Join us inside Built By Annie Today starting as low as $129/mo
BBA has been the best investment I’ve made in myself in a long time. I am able to maintain a consistency that is new to me because I know what’s coming and I don’t have to think about it, I just get to show up and lock in. I opted for the Plus plan to get back into lifting after a bit of a hiatus, and I haven’t missed a single workout, which is a huge deal for me! The structure is simple and appropriately challenging, and the warmup and mobility work have made such an incredible difference in my workouts and movements throughout the day. I am so grateful for this program and the joy that it is breathing into my life.
This program is the highlight of my day! I have never before been so dedicated to a proper warm-up and mobility work, held accountable for a completely reasonable amount of conditioning, and had such a focus on tempo. After 8 weeks I was like WHOA I am already stronger!! The best part though, my overhead mobility is FINALLY improving on the right side after 2 shoulder dislocations. I am not doing anything "extra" either, just following the warm-ups and performing all built-in mobility work with fidelity. The consistency and programming are paying off already, I am so proud of myself and excited for what's to come. Can't recommend this enough.
Joining BBA after working with another online trainer previously to get comfortable in the gym is the best money I have spent on my fitness journey. I’m in the 3 day a week program and it feels like enough. The workouts are serious AF but in the best way possible. You can tell that she’s put so much time and effort into planning the program. I can say that I’ve never been so sore afterwards that I don’t want to move, whereas previous workouts left me too tight and uncomfortable. It’s definitely all of the warm up, mobility training that’s custom for each day’s workout. I’m feeling stronger and more empowered than I have ever felt. Thank you, Annie ️
In a very unpredictable year having this program and your accountability as a constant has been so valuable. I’ve never been so consistent with my training and have learned a lot as a trainee and trainer! So thank you!!
knowledge is power and your efficacy increases as you gain more understanding of your body and programming.
we function from a place of
A 12 month progressive strength training program (with at home versions)
EXCLUSIVE access to:
Private Built By Annie Circle Community
Annie's Secret Laboratory of Brain Gains client education portal.
The woman who is capable of whipping up her own workouts, has some gym experience or is ready to take on the weights - the gym rats, athletes, ex-crossfitters, and coaches...
Have access to enjoy her lifts again, and understand the WHY behind every piece of her programming. Never feeling left in the dark or questioning if she's wasting her time in the gym.
Improve work capacity, mobility, strength, and movement patterns
in under 60 minutes 3-5 days per week.
Train somewhere between a power lifter + fitness competitor.
A new progressive phase every month that you can trust, without spending eternity in the gym. In BBA, there is no BS, no fluff, just efficient lifting sessions. aka Educated Gains.
purposeful core/mobility, big compound movements, with a touch of accessory work (& conditioning for premium options)
energy systems development
Annie Miller here - Exercise and Sport Scientist + Certified Strength and Conditioning Specialist.
If you're like me, you want to get the best bang for your buck when it comes to your workouts. And you want to know why the hell you're being told to do something.
You want a program and program creator you can trust. You're freaking busy AF and need a program served to you on a silver platter with a healthy side of education. The last thing you need is to feel like you're wasting time in the gym. This is where you get to enjoy your time and embrace the body you were given. Praise Jesus if you don't have to figure it all out for yourself. I. GET. YOU. And I'm here to serve you.
I've spent the last 7 years coaching in the fitness industry. I started with a SPIN certification, and spent 5 years teaching cycling classes. For the last 18 months I've been a trainer at IMPACT Fitness + Wellness, a gym that specializes in group personal training. I currently hold my personal training certification (PTC) through the National Strength and Conditioning Association (NSCA).
From me, working with people is the best part of coaching. I love to maintain and develop relationships, and seeing clients succeed makes my heart happy. I’m here to celebrate your wins (big and small), push you when you need it and boost you up when you’ve had a rough day. Health and fitness encompasses so much more than the physical, and I hope we can learn from each other. Can't wait to meet you inside the True Coach.
12 months, 3 day per week program -
- warm up
- mobility, movement prep & core
- includes sets, reps, tempo, rest periods
Mix off squat dominant day, bench + deadlift day, and overhead pressing day.
<60 minute workouts
Video demos linked directly in program
Immediate access to Annie's Laboratory of Brain Gains
Direct access to me through True Coach
Weekly comments in True Coach
NEW BBA CIRCLE COMMUNITY
Someone who is in other activities (running, cycling, triathletes, rec sports) or would prefer lifting three days per week vs four or five. Mixture of low and high volume work with heavy and lighter loads.
At home versions of Plus, Premium 1 and Premium 2 programming (12 months of progressive programming).
Body weight or dumbbell options for each workout.
Training stimulus as close as possible to the original gym version of Plus, Premium 1 or Premium 2.
Includes the same Movement Prep, Core and Mobility that you're used to at the gym.
Yep - you can use the at home phases as back up for lifting OR you could go through all 12 phases of at home training for plus, premium 1 or premium 2.
BBA IS just for you
ability + awareness
Get into + control your end ranges and prevent injury through warm ups and movement prep for EVERY WORKOUT.
Muscle growth precedes strength gains. Build muscle through purpose driven, hypertrophy-based accessory work.
A strong, balanced body is the goal. Gain strength through progressive main lifts, and complimentary accessory work without spending hours in the gym.
Your aerobic base is the base of "fitness." Gain efficiency via strategic rest periods + progressive conditioning sessions.
No pointless cardio here.
Use that knowledge to up-level your mind-body connection through following tempos, intentional warm ups and performance care.
Through Annie's Secret Laboratory of Brain Gains, you'll access education that allows you to get more out of your body and your training session.
SO WHAT IS BEING
Be free of the guilt surrounding the narrative that you should be able to “do it all.” Just open your phone, follow the plan.
Feel empowered by your knowledge and awareness during workouts. Either sharing that with your own clients, or using it to make even more gains in the gym.
Feel so supported that you don’t have to depend on yourself 100%. There's a human on the other side of your trusted plan.
You train with ease because you got access to the why behind your program. You can TRUST each exercise prescribed.
You could have a program that aligns with your philosophy + desires. That would enhance your consistency, gains and joy in the gym.
What if you could be consistent + enjoy your time in the gym again?
Account in the True Coach App
Plus - 3 day per week
Premium vol. 1 4-5 days per week (conditioning included)
Premium vol. II 4-5 days per week (conditioning + performance care included)
Added support & accountability
Progressive monthly program assigned in the True Coach App.
Under 60 minutes (w/ warm up).
Plus - 3 day per week
Premium vol. 1 4-5 days per week (conditioning included)
Premium vol. II 4-5 days per week (conditioning + performance care included)
Added support & accountability
Monthly emails from me, breaking down your upcoming phase - never leaving you in the dark + some inspiration and helpful tips.
Receive weekly comments and suggestions from me inside the True Coach app. You're not alone.
Premium vol. 2 only - straight from the active life rx. Keep the joints healthy, and core strong with a light weekly performance care workout.
13 pre-recorded coaching calls (see details below).
Answers to frequently asked questions
Bonus content (breathing & bracing)
Exclusive BBA promos
NEW BONUS - 12 month progressive body weight/dumbbell workouts that coincide with your normal Plus, Premium 1 or Premium 2 programming.
New BBA Private Circle Community
access your brain gains
Strength Training Hierarchy of Needs
Load vs. Capacity in Life & Training
Training Around Your Menstrual Cycle
Four Coaching Cues + Techniques for Lifting
Tempo - What it is + Why it matters
How to Spot & Avoid Overtraining
Basics of Heart Rate Training [P1]
Application of Heart Rate Training [P2]
Big Lift Mistakes, Corrections & Cues
Find Your Ideal Squat Stance
Modifying Your Program + Gauging Pain
Glute vs. Quad Dominant Work
Squat Shoes, Lifting Belts & Straps
+ Bonus Content, Exclusive Offers & More
+ downloadable pdf's
Sign up at any time
Reoccurring payments on the date you paid
Set up profile in True Coach
Gain Access to Secret Lab + BBA Community
Receive detailed email explaining the phase
The phase is always assigned before the phase begins
Receive True Coach assignment, start lifting on the assigned date
All the deets
Account in True Coach App
12 month progressive programming
45-60 minute lift including warm up + mobility
- Plus - 3 days per week
- Premium I - 4-5 days with conditioning
- Premium II - 4-5 days with performance care + conditioning
Video demos linked directly in program
Monthly email breakdowns of your programming (the WHY)
Immediate Access to Annie's Secret Lab of Brain Gains & BBA Community
Weekly comments + suggestions from your coach in True Coach App
Direct access to Coach Maddy, through True Coach & BBA Community
Cancel anytime (after 3 monthly payments)
"I’m in premium 2 and I love BBA! It’s amazing to have a plan I can just follow and get to after a 12 hour day at work. This is the first time in my life I’ve had a legit plan to follow that has worked for me and feels like I have a personal trainer always with me to help me out. I’ve paid for cheaper programs before, but this one has so much thought behind it and it’s so nice to have that knowledge. I actually understand why I’m doing certain workouts, tempos etc and just feel strong for the first time in a long time! The other programs I have done I never stuck with because there was no human input and it was easy to give up. It felt like they really didn’t care what happened to me after I downloaded the template. This program has someone cheering me on the entire time or pushing me when necessary and answering all of my questions! Also the app is so amazing I love it! Seriously best thing I’ve ever done!"
You promise that women will want to look forward to lifting again, and this cannot be more true for me. I am into BBA month 3 and just made the switch from at home to gym. We moved over the summer and our home gym has been in storage since then. My husband was able to move our rack over yesterday just in time for me to squat today. I am sitting here waiting to lift later today like Pooh Bear waiting for honey!
I had to make significant training changes this summer after some hormone and thyroid issues came up and had to significantly cut back on CrossFit (which I love). I was devastated and a little lost but found you and BBA on Instagram and had to try to find the girl that enjoys lifting again. And I found her through BBA. The programming is smart, effective and intentional. I love it.
I still coach and love CrossFit but I have also found a program that makes me feel alive and like me again.
I’ve been a part of BBA for a couple of months now.
Full Disclosure- I was very hesitant to spend the money. You see, I’m a teacher and a single mom to a beautiful boy with down syndrome...in short, time and money are tight.
I have to say…BBA is worth every damn penny! It is ESSENTIALLY “excuse” proof and I have learned so much!! BBA is a sacrifice, luxury, and NECESSITY all rolled into one! I love that I can see my growth and it has made me better at crossfit as well as a smarter athlete!
So...in case no one tells you today...thank you! Thank you for pourIng your heart and soul into your content and programming. It matters and it makes a huge difference! Lifting keeps me healthy, happy, and sane...all of which makes me a better mama, teacher, and all around human!
I was ready to get over my fear of the barbell and I trusted Annie based on the messaging filled with information and integrity on her Instagram.
My strength, my confidence, my understanding of my body and what it means to listen to it: both when to push harder and harder when to rest. Also my mindset toward fitness. Performance goals > aesthetic goals!
Everyday when I lifted, I did something I didn’t think I could do. I was better than the lift before. That perspective has bled into other areas. If I can squat 100lbs what else can I do? PRs are really secondary to this mental accomplishment.
Proud if I had to pick a single word. Immensely proud of myself, what I can do, how my perspective has improved, how much I’ve learned from Annie and Maddie. A little sad it’s over but for the time being confident I can apply what I’ve learned on my own but rest assured I’m sure I’ll be back.
If you’re just beginning, it will feel awkward. You will want to backslide into your old program or old habits. Write down why you are starting this and refer back to it when discouraged. The first week of a new phase is always a lil slow and awkward. It’s normal. Push through. Do this for yourself. Keep your promises to you and prove to yourself you really are capable of this.
BBA has really helped me in this "new season" of my training. I used to compete in Crossfit and trained high volume for the better part of a decade which obviously took a toll on my body. When the pandemic hit and my training environment changed, I decided it was time to prioritize overall health and rebuilding my areas of weakness/injury but I felt lost. I know I needed to get back to the basics but craved the intensity of my usual training. The idea of writing a program for myself full of things I didn't really "want" to do was mentally draining. BBA has allowed me to take that step back while still challenging myself and feeling strong and provides the mental freedom to go about my day and not obsess over my programming. Also, the tempo has been a much needed kick in the ass :)
I am about halfway through Phase 12 of BBA right now so wanted to let you know what I'm thinking for next steps. I would like to cancel my membership, but it's definitely not for lack of love for BBA. I have learned so much from BBA over this past year that I feel ready and capable of continuing to progress in the gym and I'm also hoping to get pregnant in the next several months and want to join a program more specific for that season.
BBA has truly been the BEST decision I could have made for my training this past year. I have learned so much both through the programming and through Annie's Secret Laboratory of Brain Gains. I have gained confidence in my lifts and progressed in my strength so much more than I was before this program. Although this is templated, Maddy made it feel so much more personal and always offered the best input and encouragement. Having everything programmed took away the mental effort of figuring out what to do and allowed me to just show up consistently knowing that I am progressing.
Thanks for creating such an amazing program and offer!
To say Build By Annie is life changing sounds like an overstatement, but it truly is. Whether you’re newer to weightlifting/strength training or a seasoned vet you’ll find your fitness home with BBA, due to the amount of intention Annie brings to building out these templates and Maddy guiding you along week to week. While each phase is more challenging than last, I never felt underprepared or like I was out of my depth. Annie does an amazing job of previewing each phase so I knew what to expect and knew that what I had done in the previous phase would carryover. I continue to be mind-blown by how much change, both in strength and physique, occurred during this year with BBA, even starting with the at-home program due to Covid, which was then a seamless transition when I did return to the gym. The confidence and knowledge that I gained through Built By Annie plus the info in Annie’s Secret Lab of Brain Gains and of course her Instagram content, is unmatched and has helped me grow beyond what I initially anticipated and even thought possible. Don’t sleep on Built By Annie.
Also, you’ll learn to love the tempo work. I promise.
After struggling with inconsistent workouts for the last year, I made the decision to COMMIT to BBA Plus. I paid the whole year in full as a way to tell myself hey there, we are really doing this. In the past 3 months, I’ve been the most consistent I have been in YEARS when it comes to working out. Not only that, I’m seeing muscle gains on my own body and seeing the numbers going up in the gym. Honestly though, the best part is that I feel like my form is FINALLY in a good place because of all the resources, cues, and guidance BBA provides. The workouts feel GOOD, so I’m motivated to keep doing them!
I have SO enjoyed the 12-month training program (even though I am just now starting month 11...travel and such made me a little behind). I can't thank you enough...I loved (and sometimes hated) everything about the program, and appreciate your authenticity. That is so refreshing and encouraging for me.
I am a coach as well, and I got tired of trying to program for myself after having to program for everyone else all day long. I had a friend who did your program and spoke very highly of it, so I wanted to give it a shot. It was such a luxury to have you tell me exactly what to do.
OMG, I got strong again! There was a couple of years' time period where I was not being consistent in my lifts and I just got weak (relatively speaking). But now I am consistently strong and able to take on whatever is given to me.
My butt got bigger!!! This is HUGE for me because I have always struggled to build mass (I'm 5'6'' and 115lbs, built like a ballerina). My shorts are tight now, which I LOVE!! Also, I have a history of hamstring tears/strains on the R side. Between your programming and my other consistent training (Functional Range Conditioning/Kinstretch-do you know about it?), I no longer feel like I am dragging my R hamstring around. I feel evenly strong, and the unilateral work has been huge for that.
I feel GREAT! I feel proud, and even though I turned 40 this year, I don't worry that I am gonna lose strength :)
I love the compound movements that are always involved (the more “bang for your buck” kind of workouts & lifts)! It helps keep me in shape how I want to be and has kept me accountable! I am able to do 5 pull ups on my own!! A goal I have had for years!
I first signed up because I needed a program that I didn’t have to create myself (I wanted to take the mental work out of it), but also one that I believed in and similarly would put together if I wanted to put that effort in. LOL Thank you, Annie for allowing me to enjoy my time in the gym and actually progress in my strength!
"I needed a program I didn't have to create myself"
I was a marathon runner who wanted to add more effective strength workouts to complement my training, and after 7 months with BBA, I am a marathon runner who loves strength training so much I’m tempted to run less so I have more time in the gym. With limited time to dedicate to planning strength work on top of running, training with Annie has made it so that every time I go to the gym I am focused with a purpose. I’ve never felt stronger, but more important for me, I’ve never felt more confident and knowledgeable about *why* I am doing what I’m doing. I use Annie’s anatomy-focused Movement 101 to break down each new movement I’m assigned because Annie has taught me that form, tempo, timing, and consistency matter! The months have enough progression that I am challenged every time I workout and also spend enough time with each exercise to see improvement. I’ve been able to make it flexible enough for a busy running, school, and travel schedule, and maybe best of all, I actually feel confident walking into a gym-full of guys and TAKING MY SPACE because I know I actually know what I’m doing. Can’t wait to get even stronger. Thank you, Annie.
I’ve never felt more confident & knowledgeable about *why* I am doing what I’m doing.
What stands out most to me about Annie is that no matter how many times I may fall off or how hard I am on myself, she still shows up with positivity and unwavering support. I LOVE how she leaves a comment on every. Single. One. Of my workouts. She really takes the time to read all of my silly comments 😝 Like, oh, you thought that was funny too 😂 great, haha. It makes me feel like she sees me even 1,000’s of miles away. I can’t tell you how much I appreciate that!
So a little secret of mine/something I’m not too happy about - I got really sick in March, like one month into my program, and I fell off for a bit. Got back on for a week. Had a life change and fell off again and now just starting to get back into routine.
In my head, I was embarrassed and frustrated thinking “gah! she probably thinks I’m not right for the program. Like I’m failing her!” NOPE! Not at all the case. I think she even noticed I wasn’t leaving silly comments and guess what? She STILL left me genuine notes. She was legit happy to see me back into programming. She offered the right encouragement to help me build my confidence and continued to give feedback on my workouts. I was so happy. This woman really is MY coach. I DON’T feel like I’m in a templated program. I feel like this is my personal program. Annie makes it personal.
"I DON'T feel like I'm in a templated program"
I could purchase a cookie cutter program from others (I’ve done it... Get Glutes (now Fit Thrive) via Bret Contreras, Kellie Davis, along with other 3-6 months programs. What I’ve loved the most from your membership is that is progressive over an entire year, not a random month of workouts with no sight on the future.
I adore your training style, embrace your knowledge & appreciate that you put a year long focus behind for planning & programming.
Having someone else guide/write my programming is what I appreciate the most. You are a freaking rockstar & I 100% appreciate your brains behind your programming. As a former trainer myself (now turned yoga instructor) I wholeheartedly thank you for being flat out being you. Yeah, I could the programming myself but eh, you walk the walk AND talk the talk. It’s what drew me to you in the first place.
This last year has been a blast & I cannot believe the time to start my next round!
"Not a random month of workouts with no sight on the future"
I decided to sign up for BBA after spending many years lifting weights somewhat haphazardly in the gym. Then I discovered Annie on Instagram, and I was impressed with her knowledge base and how genuine she was.
I decided to take the leap and sign up for BBA, and I'm so glad I did! I'm now halfway through the year with her, and I'm so much stronger than I have ever been. Her workouts are focused and simple, yet still very challenging. Everything is easy to follow on True Coach, and Annie does a great job checking in with you. I especially appreciate the warm ups and focus on mobility, which is something I'm prone to skip on my own. And it's so nice to not have to think about what I'm going to do in the gym each day; I think BBA is definitely worth the investment. It's hard to think about lifting without her now!
"BBA is definitely worth the investment"
I can’t say enough for your program! My friend turned me on to you and I am beyond grateful for that.
The workouts are awesome, functional and offer so much room to grow. I loved CrossFit, but with my schedule it wasn’t a practical option. And I feel like this program provides enough structure and flexibility for my life while getting an amazing workout. And the personal comments, I absolutely love! I feel like we're friends and I have someone to hold me personally accountable.
"I can't say enough for your program"
I originally started BBA because I knew I needed some sort of strength training. I have done a couple of triathlons before, and I just felt like strength training was falling flat. Annie's BBA seemed to offer what I needed from a programming stand point, but really her entire philosophy is what drew me to dive into BBA. I love knowing why I'm doing things, how they should feel, how to identify when it is not working the intended way - and Annie's programming and approach to fitness checks all of those boxes. I didn't have any barbell training before starting BBA, but I bought Movement 101 and jumped right in.
I can lift so much more than I could this time last year, but really the benefits are mental. I am so proud of myself after every workout, and I just feel so empowered. Annie does a great job making sure that you know she's proud of you, too. From email responses and check-ins on the program, I see an email pop up that she commented on my workout, and it just always makes me smile. Personal AND physical growth, ladies - can't think of a better way to achieve them than with Annie and BBA.
"I love knowing why I'm doing things"
Once you sign up, we get the ball rolling. You'll get an email explaining everything. You'll also receive an invite to the true coach. Once you accept, you'll be assigned your first phase. From then on out, your phases are assigned every 4-5 weeks.
<60 minutes. Depending on how long your warm up is and if you stretch afterwards. These workouts are designed to be efficient and effective. You're getting the most bang for your buck. I'm not trying to waste your time in the gym. #goteam.
DO IT (Only with the "monthly after 3 month commitment option). After your 3 month commitment just shoot us an email. You're a free woman. I get it, life happens. Just let us know and we cancel your subscription on the back end of our third party payment company.
Simply ask the question inside the True Coach, or pop it in the BBA Community page! There is also a form for you to submit questions and testimonies through Annie's Secret Lab of Brain Gains.
YAAASSS. You do for normal BBA. In theory, you. could just do a full year of AT HOME, in which case you do not need BB experience.
While there is no olympic lifting in BBA, you will be performing back squats, front squats, deadlifts, bench press, and overhead pressing as well as variations of those lifts. Check out Movement 101 if you want to join BBA but need help with the barbell. See each volume and teir (plus, or premium - vol 1 or 2) to find the right fit for you.
Within 48 hours of payment. You'll get an email going over the details of the phase roughly a week before the phase begins, ALWAYS. You'll be assigned the phase inside the fitbot before the program begins.
The same day you signed up. Every month a reoccurring payment will come out on the same date you signed up (sign up on the 14th, that's your payment date. Sign up on the 31st, that, or the end of the month date is your payment date).
There is a "Form Review" Chanel inside the private BBA community! That is where clients can upload video for form review and learn from other's corrections as well.
Every 4-5 weeks you get a new phase. The program progresses this way with deload weeks included. Your goal is to up the weight or reps depending on the workouts each week in preparation for the next phase.
12 months for the full progression of each volume.
You'll need to cancel your current membership and sign up under the tier or volume you wish to take part in.
Shoot me an email before your next phase is assigned and we will make sure you're assigned At Home, not normal. If you're in phase 3 of BBA Plus, but need at home for one month, we will assign you BBA At Home Plus phase 4 for your next phase.