the blog
3 tips to show up more confidently on video.
It’s no secret that Instagram just takes concepts from nearly every mainstream social media app and calls it their own. Instagram stories are no different. They were derived from snapchat. I bring this up because we need to understand the organic nature and purpose of stories in comparison to other areas of the app.
Instagram stories are for people who already follow you (for the most part). They are an opportunity to share your life, behind the scenes, unedited, un-curated if you wish. And they open the door for DM’s, 1:1 interactions and SALES. People can, at this time, shop directly through Instagram stories. It used to be a swipe up. Now it’s a link. Either way, this is HUGE for small business owners who are wanting to leverage this free app in order to grow their biz.
So, please, practice these video tips and tell me I’m wrong.
Tell me you don’t get more DM’s and interaction when you show them eyeballs to the camera!
People connect to PEOPLE. Even my fav jewelry or home decor companies are the ones that show the owners/people/behind the scenes. It’s taking us through a STORY – go figure. I likely choose to trust those brands because of bloggers I follow who vouch for them! PEOPLE CONNECT TO POEPLE. Faces sell. Eyeballs sell. Smiles sell.
If you’re terrified to show yours face because “I don’t know what to say”, “I feel awkward”, “What if no one responds?” TRY THIS:
1️⃣Pick a topic you know about, and can easily talk about without question (this makes you feel more comfortable).
2️⃣Pre record not in the app if you like – feels less “on” or like you might post without wanting to.
3️⃣Just start with some fun questions and ask your audience polls/voting – coffee vs tea, mountains vs beach, squat vs deads, N*SYNC vs Backstreet etc. The more you do it the more comfortable and confident you’ll be. PROMISE THAT.
And remember that we all felt awkward the first few times we spoke to our phones and put it on the internet. You’re not alone.
If you don’t know where to start, or you’re struggling building the biz you see in your head, then go right ahead and sign up for my free workshop: Your biz, your way – 3 steps to build a profitable online health and fitness business.
And while you’re on the site, snag all the free resources – you’ll find goodies for trainees and coaches or entrepreneurs alike. Much love.
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I'm an adventurous introvert from Vancouver, Washington who lives on sleep + "me time." I'm a lover of lifting weights, dinosaurs, real talk and traveling with my husband. I am here to help you move better, lift more, bust the myths of the fitness industry, and inspire you to love the process.
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