the blog
I'm an adventurous introvert from Vancouver, Washington who lives on sleep + "me time." I'm a lover of lifting weights, dinosaurs, real talk and traveling with my husband. I am here to help you move better, lift more, bust the myths of the fitness industry, and inspire you to love the process.
The online world is, for all intents and purposes, a weird place to run a business… especially if you have a personal brand. That’s who I work with most — online health and fitness coaches building sustainable businesses. And one of the biggest hang-ups I see is this: deciding what to share as a personal […]
It’s hard to look back and recall my expectations in 2015. But I’ve worked with, witnessed enough biz owners, and received enough question boxes to lay out some clear expectations for starting and growing your biz. My most successful FitsPROs are curious about themselves. Every piece of it – building the audience, feeling confident, making […]
Whether you want to be toned, improve metabolic health, look better naked, or build strength, muscle growth is likely part of your goal. But even if your nutrition, sleep, recovery, and programming are dialed in, you may still be missing the piece to your muscle gains that really matters. And that’s what we’re diving into […]
If you’re wondering how to raise your prices without losing clients, you are not alone. It’s incredibly common for coaches to undercharge in the beginning. That may have made sense for your experience or confidence level at the time. But eventually, the time-for-money trade-off no longer adds up. You might even find yourself resenting the […]
This one goes out to trainers and trainees alike. You’re in the gym, pressing 20s for a set of 8. You finish the set and think, “Hmm… I could do more.” So, do you add more reps? Or do you grab the 25s? I’m Annie Miller, certified strength and conditioning specialist. I help you learn […]
What are the best shoes for lifting? If you’re training primarily with free weights, is it the infamous Chuck? Do you need to get Olympic weightlifting shoes? Are the Nike Metcons or Nobulls worth the hype? Let’s find out. I’m Annie Miller, certified strength and conditioning specialist. I help you learn as you train and […]
If you want to get clients results, I want you to consider doing less but better. Today I share five program design mistakes, why they are mistakes, and what you can do differently. At this point, I’ve approved almost 100 Pure Programming final program submissions. That’s a 12 phase macrocycle, and at least one meso […]
A physical therapist colleague of mine reviewed my peer programming course in my pursuit of getting it accredited. He said something like, “Wow, I really need to refine my process after viewing the course content.” That might be the number one complaint on the program design side of strength coaching: how long it takes to […]
If you know me, you know I love instagram and think it’s the fastest way to build an audience who trusts you and will buy from you. You also know I am a lover of email marketing and think that’s where most of your sales should come from. Today, we discuss three ways to get […]
Starting your weightlifting journey, whether you are in your own home gym, doing CrossFit, or going to a global gym, can be overwhelming. One major reason is not knowing the best weightlifting cues for beginners. You don’t know what to focus on when you’re performing exercises. That ends today. I’m Annie Miller, a certified strength […]
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I, Annie Miller, bring you a no B.S. approach on how to navigate + thrive in the world that is online health and fitness. You’ll learn through the lens of the trainee, the strength coach and the entrepreneur. I don't shy away from the nitty gritty truths my friend. Join me.