Today’s episode can be applied to any platform where you provide content to an audience. That means podcasting, email, YouTube, instagram or elsewhere. I’ve been talking a lot lately about building trust with your audience because trust is the #1 thing we need as businesses in order for people to PAY YOU. And most online […]

I asked my IG audience and my email list to send me topics they’d like me to either rate as over, or underrated, mainly in the field of fitness. And let me tell you, this was a FUN ONE. This episode was unplanned. I literally answered these spitfire, off the cuff. First thoughts that came […]

You know the kind of testimony you read – either as a consumer or as the recipient – that just makes you go YES! That’s exactly what I wanted to hear! (the power of social proof!) This can be the norm for your business if you help your clients out. YES, the way in which […]

If you’ve ever created an offer or announced that you’re taking online clients just to have exactly zero applications or enrollments… You have made one or all of these top launch mistakes. One, you’re not alone.  Two, that’s a terrible sales approach.  Three, we’re going to fix that today.  If you don’t know what a […]

This blog will be your beginners guide to the gym. We’ll be diving into equipment setup and weights and how to increase your confidence in the gym.  Even as a seasoned trainer and trainee, I have felt anxious in new gym environments.  So I can only assume that beginners feel like a fish out of […]

Most professionals that I work with in the online space for the face of their brand. They are a personal brand. Meaning that they have to cultivate a brand based around themselves, their ideal, client, and the problems that they solve or their area of focus.  Your brand started before it was a brand. Especially […]