You know the kind of testimony you read – either as a consumer or as the recipient – that just makes you go YES! That’s exactly what I wanted to hear! (the power of social proof!) This can be the norm for your business if you help your clients out. YES, the way in which […]

Most professionals that I work with in the online space for the face of their brand. They are a personal brand. Meaning that they have to cultivate a brand based around themselves, their ideal, client, and the problems that they solve or their area of focus.  Your brand started before it was a brand. Especially […]

When people say you don’t need a niche, I ask how that’s going? I’ll wait. Anytime we talk niches, I feel like the question comes up: Is online health and fitness coaching “saturated?” I always push back with – even if the industry IS saturated…does that mean no more coaches should enter? No other professionals […]

My business has generally increased revenue on a trend for the past five to six years. This year (2023) that won’t be the case. And today, I want to share WHY. Because this is not simply happening to me, I am CHOOSING it. For some context I’ll dive into: My current focus is alignment of […]

Have you thought about outsourcing for your biz? If so, today’s post is for you. I’ve mentioned this another podcast before, but your first hire does not have to be full-time. And hiring can seem so overwhelming to so many entrepreneurs who are going at it alone. I remember being at the cheer gym and […]

In case you missed it, I took eight weeks off Instagram in May and June. Check out that podcast on Youtube behind the scenes. I took 50% rev cut for the eight weeks I was off Instagram – This decision was still very much so needed. Thus, I made more than May and June combined […]